vicki florio
helping founders & businesses catch their breath
You know what needs to change. You just don't have time to do it. I do.

I grew up in Montreal in a family of entrepreneurs. Business isn't something I studied, it's something I absorbed.I've grown revenue 317% in an industry I knew nothing about. Managed $2M+ production budgets. Built an e-commerce operation from scratch. I don't specialize in one thing, I understand how the whole business runs, because that's how I think.I build the operational backbone you don't have time to build yourself. The messy middle is where I do my best work.
How I help
You've got a list of things that would make everything easier but it keeps getting pushed to "someday." That's exactly where I come in.
01.
Data & Clarity
Stop guessing. I build the tools and tracking systems that tell you what's actually working so decisions get easier, not harder.
➝ Forecasting tools, historical data analysis, tracking systems that take the guesswork out of decisions.
02.
E-commerce & Inventory
Your backend, sorted. From Shopify cleanup to inventory forecasting, so stock issues stop eating your week.
➝ Shopify backend management, merchandise and inventory planning, logistics coordination
03.
Digital & Content
The stuff you keep meaning to get to, websites, newsletters, branding, finally done without you lifting a finger.
➝ Website builds, branding documents, newsletters, email marketing setup.
04.
Systems & Setup
I help your infrastructure run quietly in the background: CRM, project tools, automations, budgets, so nothing falls through the cracks.
➝ CRM cleanup, project management tools, software implementation, vendor and budget tracking.
You know there's a better way
You built the thing and people want it but you're still the one holding it all together. Priorities are fuzzy, projects stall and the backend of your business runs on good intentions and late nights. You didn't build this to spend your days putting out fires.
Kind Words
“What stood out immediately was her ability to anticipate needs and manage details with both precision and initiative. I didn’t just receive support, I gained a true partner who made my work smoother and more organized.”
"Vicki is determined and focused, a great problem solver and does everything with an extremely positive attitude! Her ability to be creative and think outside the box truly sets her apart from those around her."
"What makes Vicki an exceptional project manager is her capacity to identify and resolve problems with a solution-focused mindset. She remained adaptable and positive in a fast-paced environment."
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Thanks
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